Yesterday was Andy Revkin's last day at the New York Times. I'll miss his reporting, but he has exciting plans for his new position at Pace University's Academy for Applied Environmental Studies. Go read the whole column to see what his plans are. Here's a taste of what you'll find.
Among other goals, I want to help make scientists and scientific institutions into better, more committed, more creative communicators. In a world of shrinking specialized journalism, direct outreach will be more vital than ever.I'm putting words into his mouth here, but as I read it, Revkin sees the demise of traditional journalism as an opportunity for direct outreach. If he's right, and he probably is, it means that it will be even more vital for those of us in the trenches to reach out directly to a broad publc not only to share the fruits of scientific research but also to share its wonder and beauty.
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